Posts Tagged ‘ marketing ’

Social Networks Save the Holiday.

August 10, 2010
By mario.gamper
Social Networks Save the Holiday.

Costa Rican eco-lodge uses social media to win new customers in difficult times. It’s been a difficult year for tourism. Travelling is one of the first things private households cut in years of financial hardship. In an ironic twist, marketing is what the travel industry cuts in response. But that isn’t even an option for small...
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The trouble with community journalism

July 15, 2010
By mario.gamper
The trouble with community journalism

In Alexandra Township, the work of media trainees is valuable, but not bankable. As part of the Ideas Will Travel project, I was allowed to spend some days with Siyakhona Africa in Alexandra, Johannesburg. Siyakhona is a joint CSR project by FIFA, Sony, and streetfootballworld to create communal education and providing media training to young...
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Gringo Spice

July 12, 2010
By mario.gamper
Gringo Spice

A New Take on Costa Rican Cuisine adds Socialweb Presence for La Cusinga. La Cusinga’s Chef David has returned from a trip to Panama, and that means that dinner at La Cusinga has become even more delicious. But that’s not the reason why David Mahler will feature more prominently on Ideas will travel next week. The...
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