Posts Tagged ‘ CGC ’

Consumer Generated Headlines. The end of someone else's dayjob?

October 4, 2009
By mario.gamper

If you’ve ever wondered how it feels when thousands and thousands of people read your headline… don’t write for this blog :-) go to Kansas City. To advertise it’s new Angus Burger, McDonald’s is running a digital billboard campaign by that lets regular burger fans become advertising superstars – for a minute or two. The...
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